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Onorno is a 2005 comedy brickfilm by Bert Loos.[1] It is about two men who argue over what is written on a sign they are viewing from opposite sides.[2] It was an entry to the first Twenty-four Hour Animation Contest and placed thirteenth in the judges' choice and eleventh in the entrants' choice.[3]

The off-beat style and humour of the film gained it cult status over time,[4][5] and it has continued to be referenced years later.[6]


A sign lays on the ground outdoors and is approached from the right by a man. The man reads the sign as 'ON' and wonders what this lone On means, when another man enters from the left. The first man asks the second what he thinks of this On, but the man viewing from the left states that it actually says No, and the two argue. The left man asks a passer-by who agrees that it says No, but the right man does the same and is backed up on it saying On.

Several hours later, the question has turned into a large debate, with crowds of people on either side arguing at each other over what the sign reads. They are stopped by a man in the middle who is standing perpendicular to the groups. He views the sign from his side and states, "It doesn't say On; it doesn't say No. It says... OZ."[2]

Storyline Buildup[]


Bert develops an idea

In 2007, Bert Loos released a semi-prequel to Onorno, titled Storyline Buildup, for the third Twenty-four Hour Animation Contest. This film depicts what happened during the planning of Onorno and shows Bert Loos acting out a script about two men arguing over whether a Chinese character says 'love' or 'hate', only to realise it is actually the letter K. This idea is criticised by Roland Szentesi, Emily Boyle, Rachel Dew and Mathew Buck, and Bert thinks his film will be terrible. He decides to try to improve it by incorporating a different letter, and when the letter N is suggested, Bert agrees and declares that this will be his best film ever.[7][8]


In 2021, Bert Loos released a short sequel to Onorno, Ozornot, for the eighteenth Twenty-four Hour Animation Contest.[9] This made Onorno one of the longest-running brickfilm series'.